Platform modules
Real-time communications in App, Web, or direct marketing channels
Engage your customers with the real-time 1:1 communications in every critical moment
Manage precise triggering rules
Set up your communication scenarios with your App or Web users based on behavioral or contextual triggers - whether a user is about to leave your App or Website, price drop at a product of a customer’s interest, or lack of a customer’s activity in a specific period of time.
Use these real-time communication scenarios to engage or re-engage users and push them towards purchase.
Speed up your marketing campaigns deployment with ready-to-use templates
Rely on a huge Gravity library of ready-to-use App or Web messaging templates for any occasions of life, to launch your marketing campaigns within minutes solely by a business user - no development team needed!
Easily tweak your templates by customizing captions, visuals, CTA, offer logic, or whatever else, and gauge impact of every hypothesis in real-time using Gravity AB-testing engine.
Target personalized communications for your key audiences
Target each campaign to the right audience, or call the magic of Gravity Predictive Targeting engine to automatically find the best experience for each audience.
Continuously AB-test and optimize visual look & feel, triggering scenarios, offers, or content for each audience to maximize effect of your marketing communications.
Blend product recommendations to your marketing campaigns
Embed personal product recommendation widgets of offers into your triggered communications. Offer recently purchased or “next best purchase” items for returning users, personal selection for idle users, or promo offers to abandoners.
Test and optimize recommendation algorithms for any campaign scenario and scale the most successful experiments for each audience.
Other opportunities to grow your business
Audience management
Leverage the full potential of your omnichannel data to swiftly identify real-time audiences and engage with them at a heightened level of granularity.
Effortlessly gather data about your users from various sources and conduct real-time audience analysis.
Embrace the transformative magic of our Predictive Targeting engine, propelling your organization towards data-driven hyper-personalization like never before.
Content personalization
Deliver a highly personalized experience to your users across all touchpoints, be it mobile apps, websites, direct marketing campaigns, or even “phygital” interactions in the offline world.
Take advantage of the flexibility to experiment and optimize content and user interface “look & feel” dynamically. Effortlessly adapt entire pages and screens in real-time as soon as a user enters, ensuring that only the most pertinent content is offered in all your customer interactions.
Product recommendations
Achieve unparalleled accuracy in predicting the interests, actions, and purchase behavior of your users through utilization of our cutting-edge and powerful Machine Learning algorithms.
Tailor your product listing pages with precision, effectively manage product bundles, and craft highly targeted product recommendations for every individual user at every stage of their journey, across all communication channels.
AB-Testing and Optimization
Accelerate the Time-to-Market of your user experience across any channel, and swiftly scale successful initiatives.
Unlock the magic of cutting-edge Machine Learning algorithms to maximize the impact of your experiments in real-time, enabling true data-driven personalization.
Optimize your holistic customer journey by ensuring a seamless and consistent experience, while focusing on enhancing the entire journey, rather than only individual user interface elements.
Sponsored product monetization
Monetize placements in your mobile app or websites by your vendors, suppliers, and merchants.
Refine the sponsored products merchandising logic, placement fees and deliver transparent real-time analytics.